International Marketing Strategies an Example of the Topic Business Essays by

Universal Marketing Strategies As economies incorporate and levy obstructions descending the idea of globalization has genuinely taken the business world. To devil meander efficiencies and make center abilities organizations are progressively anticipating receive worldwide way to deal with influence their aptitudes and innovation. In any case, universal markets are not quite the same as neighborhood showcases one might say that there are a few variables which impact worldwide markets consequently while attempting to part of worldwide economy the organization must consider the alternatives cautiously. The organizations which have figured out how to develop locally and all inclusive have procured significant products of their two dimensional techniques. These organizations were early starters in the worldwide markets and their systems directly from item advancement to item developments concentrated on worldwide scale (Cavusgil, 2004) Need article test on Universal Marketing Strategies theme? We will compose a custom article test explicitly for you Continue Customer products organizations fall in this classification since their purchaser base has comparable utilization designs they have a bit of leeway. We are seeing development in quantities of organizations which can be called worldwide. Organizations have understood that worldwide nearness offers significant influence in operational terms and spreading of dangers over the nations. Despite the fact that the assets like human capital, budgetary assets are scant the organizations which have begun early have increased first mover advantage and received the benefits of their procedures. Such organizations are known as worldwide new businesses. Rather than the organizations that have concentrated on residential improvement first and worldwide later this ambitious start ups have little to lose since they are on the expectation to absorb information other than centering all inclusive broadens their point of view about items and customer conduct which is an additional preferred position over the household players. The administration of such organizations have demonstrated devotion and pledge to receiving themselves on a worldwide scale and have thought that it was anything but difficult to oversee change at administrative levels. Regularly directors require significant investment and are careful about entering the new markets which are altogether unique in regard of socioeconomics, buyer conduct, and distinctive worlds of politics. Basically the capacity of showcasing is to fulfill the interest of the buyer through appropriate flexibly the executives, since the worldwide markets are impacted by number of variables subsequently arranging and legitimate usage of system is basic to prevail in the comprehensively serious condition (McCall et. al 2004) Globalization has made item advancement simple as in shopper can distinguish the brand paying little mind to business sectors, furthermore the development in media communications, transport and coordinations and creation techniques have been beneficial since it has brought down the exchange costs in this way adding to the benefit of the organizations. Globalization has made organizations increasingly imaginative and organizations have effectively made another information base that has upgraded the associations capacities making them progressively serious (Knight et. al 2004) Global showcasing is perse and complex than neighborhood advertising, the organization which was utilized to the earth changes. Organizations need to proficient to more up to date societies, new taste and inclinations of buyers, they likewise need to manage neighborhood enactments and individuals who frequently think contrastingly then the organizations. Such things are a major test for the organization who must be continually alert and advancing and should be able to incorporate with the nearby needs and culture. Worldwide markets are administered by number of powers, organization must be centered around its objectives present moment as well as long haul also. There are boundaries like markets, cost factor, government approaches and rivalry at different levels. Individuals who purchase companys items in home nation don't convert into request in worldwide markets. The organization needs to normalize a few procedures simultaneously ought to be willing to adroit itself with the progressions that are vital for endurance of the organization in the worldwide markets. While settling on the universal advertising organizations must focus on the monetary intensity of that nation. The least demanding and most straightforward route is to quantify PPP or Purchasing Power Parity of the individuals of the nation concerned. This will give a sign of whether the companys items would have the option to make request in present moment or long haul, Government strategy also is significant, if the administrations are reluctant to permit rivalry thrive and seek after the protectionist strategy of neighborhood industry it would be hard for organization to oversee compelling development. Another factor worth considering is whether the organization would begin the Greenfield venture or would enter the business sectors through mergers and acquisitions. Greenfield tasks may postpone the companys plans to set up itself, while mergers and acquisitions would give a simple section into the business sectors they may not generally be successful. In such a situation the organization needs to settle on cognizant choice since a mistake in judgment may make huge misfortune the organization putting in danger the system organization has arranged. When the organization picks up section its showcasing blend needs to change to adjust to the host countrys condition. This may request move in approaches that organization has followed for the more extended timeframe. Since worldwide extension collaborations the tasks of the organization giving it influence of creation and showcasing blend the organizations remain to profit by worldwide promoting. Now and then organizations may confront the issue of whether to normalize the item yet these components must be assessed once the organization gets comfortable with the neighborhood conditions including taste and inclinations of the shoppers and their ways of managing money. Diverse promoting approaches are required for various markets. Let us look at the instance of Nongshim, acclaimed producer of ramen noodles. In spite of the fact that it was a late starter in Korea path behind its rivals, its imaginative advertising made the organization showcase pioneer in Korea as well as on the planet. What was the system embraced by Nongshim which catapulated it as market pioneer on the planet in moment food business? Straightforward it followed what others were doing, however it was not plain impersonation, it firmly contemplated the food propensities and inclinations of Korean individuals and was effective in making its own specialty advertise. Today Nongshim sells 14 millions suppers for every day on the planet. That was not the end; Nongshim exhibited how worldwide organizations must develop. At the point when showcase for ramen deteriorated, Nongshim searched for development. It offered its items in styreofoam cups where an individual simply needed to pour bubbling water in it and eat it. This spared heaps of time and bothers of cooking ramen in the container. Again ramen saw its business taking off. Worldwide showcasing isn't just about selling items however continually advancing and adepting to the changing condition as completely exhibited by Nongshim. (Yoon, 1998) Hence organizations not just need to concentrate on item improvement and market them yet additionally need to figure out how to showcase the items imaginatively. In worldwide markets information assumes crucial job in deciding the accomplishment of the organization, along these lines organizations need to concentrate on making an information esteem base inside, organizations getting information from different sources are bound to profit as the dread of information moving to contenders considera bly gets diminished (Knight et. al.) Organizational capacities have expected criticalness because of the unstable idea of the worldwide markets the organization is working in and adjusting to changed conditions by producing quicker reaction time thuis guaranteeing that the companys center doesn't get influenced or threatned. To be effective in the furiously serious worldwide world organizations must have the option to convey predictable item improvements adjusting to top notch measures and capacity to change the items acording to the requirements of the various nations. Or maybe then just focussing on selling the item through enormous publicizing efforts or building up conveyance channnels organizations need to concentrate on inventive advertising (Manilla Bulletin, 2004) at the end of the day innovative m,arketing is otherwise called responsive promoting. Organizations need to distinguish the requirements of the purchaser and plan the item arrangement that best takes care of the issues the buyer is looking in utilizing the item. This isn't one time process yet the continous expectation to learn and adapt the organization needs to stroll through shoppers mind. Responsive promoting may make ponders for the organization who has single line item channel. Amazon.com is the exemplary instance of reaction promoting. In the wake of distinguishing that purchaser required the benefit of looking into and buying the books from the accommodation of his home Amazon.com began selling books through the web. No one idea that customary strategy for perusing books in the library can be supplanted by electronic books. What occurred next is history, Amazon.com is viewed as pioneer who changed the manner in which books are purchased. It brought a totally different book purchasing involvement in the accommodation of perusing them and buying them without experiencing the issues of visiting the library. This is the thing that organizations ready to set up their quality universally should copy. In spite of the fact that there are challenges engaged with universal examination and determining the ideal arrangement that takes into account the necessities of the organization the organization must comprehend that worldwide exploration includes experimentation and consequently no procedure can't be called as great and must have arrangements to develop and improve over the timeframe. Universal promoting technique generally relies upon the exploration information that the organization has created however even this examination can't be depended upon exclusively since it might contain the information which doesn't repre

Information Policy Essay Example | Topics and Well Written Essays - 250 words - 3

Data Policy - Essay Example ough interest in training is extremely essential, it is confined by the spending imperatives of the accessible assets (Global-monetary symposium.org, 2015). The present reality is a mechanical world, and everyone would not wish to be abandoned in the wake of these turns of events. Data innovation (IT) as a subset of training may be, in this manner, a basic instrument to make all adjust understudies outfitted with important information and abilities around figuring and specialized gadgets. Learning frameworks have gone advanced, for instance, e-learning and Skype, in this way changing the whole training to a totally different computerized stage. These components focus on IT interest in instruction frameworks. Instruction frameworks of creating nations are moderately constrained contrasted with industrialized countries due budgetary deficiencies, restricted web get to, insufficiently prepared educators just as absence of appropriate arrangements and usage methodologies (Heeks, 2002). Creating nations additionally face advanced partition between nations as well as inside the nations themselves. In created nations, for example, the USA, all understudies approach IT in homerooms, schools and home with all educators utilizing IT. The students additionally get to data and PC proficiency effectively with the web all over the place. Instruction innovation is a logical guideline in the educating in industrialized nations. It is a general term that isn't similarly as a progression of parts or procedures. The information incorporates instruction innovation in instructing, programming training, self-instruction, and framework inclination that are simply dreams in creating nations. Worldwide monetary symposium.org, (2015). Effective Investments in Education †Global Economic Symposium. Recovered 1 July 2015, from

Writing Argumentative Essays For Middle School

<h1>Writing Argumentative Essays For Middle School</h1><p>Argumentative paper points are critical to your prosperity with regards to Middle School. The explanation is that all articles ought to be founded on realities, with next to zero theory. This is the very premise of the article and permits you to rapidly evaluate the point without agonizing over how much feeling you will express.</p><p></p><p>When composing your exposition for Middle School, you have to ensure you don't veer off from this fundamental organization. Above all else, any data ought to be sponsored up by realities. The explanation is that it is so natural to misunderstand realities when you are taking a shot at a pugnacious exposition, it tends to be hard to address them. Nonetheless, in the event that you keep your realities sponsored up by proof, at that point you can maintain a strategic distance from any enthusiastic assaults that may happen toward the finish of the test .</p><p></p><p>The structure of a contentious paper for Middle School ought to be straight forward and clear. For instance, you ought not make a rundown of assessments as a proof of something, yet rather to introduce the real factors as an approach to show why the conclusion is wrong. There is likewise no reason for beginning with a contention about the importance of something in the event that you know beyond a shadow of a doubt that what you have composed can't be supported.</p><p></p><p>Because of this, when you are composing your article for Middle School, you should ensure that you compose with rationale. Utilize solid pugnacious composition and direct sentences. Ensure that you give a diagram of the subject before introducing any realities. The explanation is that you ought to permit the peruser to make their own inferences dependent on the realities that you have presented.</p><p></p><p>You ought to likew ise consider utilizing a proposition proclamation for your factious article points for Middle School. This ought to be the primary thing that you present in the paper and ought to plainly express the reason for the exposition. It ought to be a rundown of what you are attempting to state and why you are composing the essay.</p><p></p><p>Using a postulation explanation is significant for your exposition for Middle School. When you have it, you should begin from that point and present your contention and you ought to demonstrate to the peruser why the postulation articulation is right. At that point you should introduce your realities and once more, clarify why you accept the realities to be true.</p><p></p><p>Make sure that when you are composing your paper for Middle School, you abstain from utilizing such a large number of contentions and an excessive number of realities. The fact is to concentrate on the contention and how you are uti lizing your realities. Try not to be reluctant to introduce realities, yet attempt to help them with proof so the peruser can see that they are true.</p><p></p><p>Remember that the objective of your article for Middle School is to get your understudies to think consistently. This implies you should introduce realities and bolster them with proof. You ought to do this by introducing the realities such that the peruser can perceive how they could function together.</p>

Need to Make Your Essay Longer Heres How

Need to Make Your Essay Longer Heres How Dont stress over it, it happens to the best of usâ€"youve been given an essay assignment and have procrastinated, leaving you with three pages of writing that should be closer to six pages. A quick Internet search for advice produces questionable suggestions, including changing your font size to 12.5 (dont do it!), adding spaces between words and paragraphs, or increasing the margin sizeâ€"all tricks that your professor has likely seen multiple times and will notice immediately.Most professors know the tricks students use to make essays look longer, such as a larger font and wider margins. Photo by jose aljovin on Unsplash.Before you start going through and doing something so drastic as adding spaces where they shouldnt be, lets look at some more natural (and therefore, less obvious) ways of adding word count to your essay. Here are five tactics that will add word count to your essay quickly and correctly.Include more transitional wordsYou should already have transitional words or ph rases at the beginning of each paragraph in your essay. If you dont, add them as part of improving the overall structure and organization of your writing. But a lot of academic writers dont realize that these transitions can work within paragraphs, as well, to add more logical structure within the paragraphs (instead of simply between them). For example, consider the following paragraph, which is 83 words in length:Example 1In order to create an essay that flows logically, you need to include transition words at the beginning of each paragraph. These transitions arent limited to only the beginning of each new paragraph and can be used throughout the rest of the paragraph to show how each sentence is connected to the one that precedes it and follows it. Including multiple transitions helps readers maintain focus on what theyre reading and helps ensure that the writer focuses on one major idea per paragraph.Now, lets look at that same paragraph with transitional words added, both at t he beginning and throughout the rest of the sentences.Example 2To begin adding additional length and in order to create an essay that flows logically, you need to include transition words at the beginning of each paragraph. However, its important to note that these transitions arent limited to only the beginning of each new paragraph and can be used throughout the rest of the paragraph to show how each sentence is connected to the one that precedes it and follows it. As a matter of fact, including multiple transitions helps readers maintain focus on what theyre reading and additionally, helps ensure that the writer focuses on one major idea per paragraph.By adding transitions throughout, I have taken a paragraph from 83 words to 101 words through a relatively simple process. If you do this to each paragraph, you can add a significant number of words without doing much extra writing. Note that if you are being graded on the succinctness of your writing, your professor might argue tha t adding so many transitions makes your writing wordy. However, a teacher with even the most stringent grading policy must take into account that transitions at the beginning of paragraphs are necessary.Here is a list of some commonly used transition words that can be used for this purpose:…when in factAbove allAccordinglyAdditionallyAdmittedlyAfter (this)AfterwardsAll else being equalAll the sameAlsoAlthoughAltogetherAnd yetAnywayAsAs (was) mentioned earlier/aboveAs (was) stated beforeAs a consequenceAs a final pointAs a matter of factAs a result (of this)As for (this)As well asAs/So long asAt any rateBe that as it mayBecause (of the fact that)Because (of this)BesidesButBy the same tokenBy the wayBy way of contrastCoincidentallyConcerning (this)ConsequentlyConsidering (this)ConverselyDespite (this)Due to (the fact that)Either wayEquallyEspeciallyEven moreEven soEven thoughEventuallyFinallyFirst of allFirst/Second/ThirdForFor example/instanceFor the purpose(s) ofFor the reason tha tFor this reasonFurthermoreGiven these pointsGranted (that)Granting (that)HenceHoweverIf soIf…thenIn a similar wayIn addition toIn any caseIn any eventIn conclusionIn contrastIn factIn order that/toIn other wordsIn particularIn spite of (this)In summaryIn that caseIn the (first/second/third) placeIn the event thatIn the hope thatIn the same wayInasmuch asIncidentallyIndeedInitiallyInstead (of)LastLikewiseLooking at (this information)More/Most importantlyMoreoverNamelyNeverthelessNextNonethelessNot only…but alsoNotablyNotwithstanding (this)On the contraryOn the other handOn the subject of (this)Once againOne example (of this is)Only ifOr at leastOr ratherOtherwiseOverallOwing to (the fact)ParticularlyPreviouslyPrimarilyProvided (that)Regarding (this)Regardless (of this)Regardless (of)Returning to the subjectSecondlySignificantlySimilarlySinceSo as toSo much (so) thatSpecificallyStillSubsequentlySummarizing (this)That being the caseThat is (to say)The fact thatThereforeThirdlyThis means (that)ThusTo concludeTo illustrateTo put (it) another wayTo repeatTo resumeTo start withTo sum upUltimatelyUnder those circumstancesUnlessWhat this means isWhatever happensWhereasWhileWith (this fact) in mindWith regards to (this)Write a reverse outlineAfter the bulk of your paper has been written, going back through and creating a reverse outline can help you find gaps in your writing that could be further developed and filled by additional information or examples. Its as simple as reading back through what youve written and creating an outline of the major ideas, topics and subtopics youve included. If youve provided an example, include that on your reverse outline, as well.Reverse outlining also helps you find paragraphs that might contain more than one major idea. When this happens, youll need to divide the paragraph into more than one paragraph and further develop the points within them, ensuring that each paragraph has a topic sentence that matches what the rest of the paragraph is about.Use expert quotesOne of the easiest ways to add to the word count of an essay is by including expert quotes. Not only do such quotes show that you have considered the thoughts and opinions of others who are well-read on the topic youre writing on, it also can add considerable length to a paper, especially if you include multiple quotes from several different sources.Using expert quotes can add considerable length to a paper, especially if you include multiple quotes from several different sources. Photo by Rita Morais on Unsplash.Here are a few things to keep in mind when choosing quotes and adding them to your essay:Be sure that the quote is applicable to the topic in general, and to the paragraph youre adding it to, in specific.Include quotation marks and the proper citation for each quote. Not doing so is plagiarism.If a quote is more than three lines, put it in block quote format.Separate multiple quotes with your own writing in between, perhaps as commentary on the substance of the quote previously noted.Use multiple examples to back up your argumentIn the same sense that using expert quotes adds to your essays word count as well as the thoroughness of your research, using examples and anecdotes to expand on your hypotheses is a great way to provide proof for your argument. However, this doesnt have to be limited to one example per point youre making. Consider this: if you are writing a sociology paper about the dangers of social media use for adolescents, you should be able to find several anecdotes of how teenagers have been put in danger in various ways through their social media use. Along with these anecdotes, you can provide expert quotes (or quotes from the teenagers, themselves) to make your argument more solid and add word count to an essay thats too short.Read your writing aloudFinally, and after all of the above tactics have been used, read your essay out loud. This achieves two purposes. First, it allows you to proofread and check for any obvious mistakes that might remain after the initial first draft writing phase. Second, reading it aloud helps you to check for any areas that might not flow well (this is easier to hear than see) so you can add to them to achieve a better flow and organization to your writing.

Research Paper Topics on Cloud Computing

<h1>Research Paper Topics on Cloud Computing</h1><p>You ought to have an all around characterized inquire about paper theme when you are composing your exploration paper on distributed computing. There are numerous papers composed that have points that are way off the mark with what you really need to cover. By turning out the entirety of the central matters of your subject before you compose it, you will be more ready for composing it. It is so critical to be totally arranged this may appear as though a tedious undertaking, however in the event that you just set aside the effort to do it right, you will think that its much simpler to write.</p><p></p><p>One of the key research paper themes on distributed computing is the issues of system security. I am certain that you might want to realize what number of individuals utilize the web in your general vicinity. This could incorporate your home, your office, and much different pieces of your nei ghborhood. The web is by a long shot the most well known way that data is shared through the world today.</p><p></p><p>In request to shield yourself from turning into a survivor of wholesale fraud or crime, you have to think about the different strategies for web security that are accessible to you. It will likewise assist you with ensuring that your money related exchanges and information are secured too. Your examination paper on distributed computing ought to incorporate data about the different techniques for security and assurance that are accessible to you today.</p><p></p><p>A second research paper theme that is very famous is the encryption innovation that is accessible today. By utilizing different strategies, you can guarantee that your information is sheltered even while you are on the web. So as to secure your information, you will need to ensure that you comprehend the various strategies that are accessible. Thusly, you wi ll have the option to encode information or even utilize an intermediary server to ensure that your information is sheltered from prying eyes.</p><p></p><p>One of the most significant research paper points on distributed computing that you ought to expound on is the security ofsoftware. The issue that you have with the product is that they become out of date. At the point when new forms of the product come out, they don't give a similar security that the more established variants gave. This implies your exploration paper on distributed computing ought not just talk about the different ways that more up to date forms of programming can be utilized to expand security, yet in addition how old renditions of programming can be utilized to keep your security up.</p><p></p><p>A third research paper subject that you ought to make certain to expound on is the security issues identified with remote systems administration. There are various ways that individuals can share the web. So as to guarantee that your data is ensured, you will need to see how to interface your PC to the web by means of remote technology.</p><p></p><p>In expansion to online access and data sharing, a third research paper theme is the job that long range interpersonal communication destinations are playing in the manner that we share data and collaborate with others. Person to person communication locales are turning out to be increasingly mainstream every single day. As more individuals use them, their security is of most extreme importance.</p><p></p><p>The fourth research paper point that you ought to expound on is your capacity to utilize programming that can screen online client accounts. This is something that numerous individuals can do today. In the event that you utilize a decent spyware program, you will have the option to screen an individual's exercises online with no difficulty. This data is incredibly important and ought to be remembered for any exploration paper on cloud computing.</p>

Professional Typed Paper Writers Needed For Quality Work

<h1>Professional Typed Paper Writers Needed For Quality Work</h1><p>Professional composed paper authors are basic for the accomplishment of the paper and the nature of the work it creates. At the point when you need to create a work that will support your customers or clients realize what your organization does, the nature of the paper you use is something that you should consider and take seriously.</p><p></p><p>When you are searching for a business to deal with the activity, there are a few interesting points: the paper to be utilized, the time period for the work to be done, the proficiency of the organization and the capacity of the staff to convey the papers on schedule. Obviously, there are likewise the individuals who have their own penmanship and pick the technique for composing, be that as it may, this isn't vital. There are typists in the market with each degree of experience, regarding their composing aptitudes and their capacity t o convey the work they are recruited for.</p><p></p><p>The first thing you ought to consider is the nature of the work you will get from the organization. In the event that you are working with an organization that has been around for quite a while, you can be guaranteed that their standard is acceptable. In the event that you have to utilize the administrations of an assistance that is new in the market, you can ask your companions or family members whom they have utilized and how fulfilled they were with the nature of the work conveyed. It is a smart thought to look at the costs and nature of work that these organizations offer you.</p><p></p><p>The most ideal approach to see whether the administration is of great is to check the criticisms given by past customers who have utilized the organization. A few sites have their client surveys where you can see whether the customer base is happy with the administrations offered by the compa ny.</p><p></p><p>There are a few typists who use programming to create their work, which makes it simpler for them and furthermore increasingly solid. Note that the product takes a shot at a PC and not on paper, so it is exceptionally simple to alter. Typists like to utilize this strategy on account of its unwavering quality and simplicity of use.</p><p></p><p>Using programming for composed paper costs you more, however you can be guaranteed that the nature of the work won't be undermined. Be that as it may, there are as yet a few alternatives accessible for the individuals who would prefer not to utilize the product, while some like to take a shot at their own. There are a few sorts of programming accessible, including word processors and sealing programming, which can be utilized to compose the papers.</p><p></p><p>Since most organizations have workplaces that need composed papers done consistently, typists wh o are knowledgeable about chipping away at the paper can be exceptionally valuable to their customers and clients. Their work is handily completed in light of the fact that it is conceivable to move the information into the program and spare it for simple reference.</p><p></p><p>It is essential to pick an organization that has a decent notoriety and one that has a great deal of involvement with working with customers. The abilities and aptitude of the typist you pick must be perfect with the idea of the work you require. You ought to consistently pick an organization that has a demonstrated record and notoriety in conveying great quality papers.</p>

What Format Do You Use For College Papers?

What Format Do You Use For College Papers?More, there is a new trend to change the way you write a paper from a standard paper, font, headings, etc. to a 'memorabilia' style paper, or a format that we've all been experiencing lately: the e-book.The e-book has become a very popular way to store and organize books and other materials that are in the physical copies, but which still need to be organized. This is often not an issue with digital versions because these are typically electronic, although sometimes your physical copies can still be updated in an electronic format. One of the biggest benefits of the e-book format is that it is very easy to read and has a high degree of accessibility.If you're looking to have a paper which can be edited to your liking and look more like an e-book, there are many options to choose from. Since it was first created, there have been many changes to the format, but one of the most common is the ebook page.The eBook page is a format that use the let ter 'e' as the page number, and the page title is typically found at the end of the text, also referred to as the 'endnote'. The endnote contains information and data about the material that follows after the letter 'e'. Generally, the information is meant to serve as a helpful tool to help a reader understand the material better.This format does not follow the structure that we are used to seeing in a traditional format, so it can take some time for students to get used to it. It can also be used to replace a standard paper document that is simply too long to fit on one page and will be better served by using the e-book format instead.The format isnot 100% perfect, though. There are still various formats that exist, such as the paper version of the e-book, the hardcover format and even the digital file type. While this format may not solve the problems of the traditional paper format, it provides a way for students to have instant access to information without having to read it ove r again.Of course, if the e-book format is something that you would be using to create a paper copy of the e-book, then there are quite a few things that you need to know. The biggest piece of advice is to make sure that the content is well-organized and formatted appropriately. If your content is poor, then it will come off as amateurish and look strange and even unprofessional.In addition, there are also other choices that you may want to consider, including things like whether or not you'd prefer to use the word 'paper copy' in your title, and if you would like to use one type of cover sheet, such as 'publisher's info'copyright information', and another type of cover sheet, such as the title of the book. This is just some of the information that you should consider when looking at different formats for your paper copy of your favorite e-book.